The planning team
Team responsibilities
Four planning responsibilities, arranged like a working notebook. Each role has a clear specialty and a useful reason to make contact.
Ilse Pettersen
Team role 01
Founder and creative director
Turns early priorities into a clear planning direction and keeps the creative brief aligned with scope. This role leads first-stage consultations, identifies the decisions that shape the event, and hands an approved direction to coordination without promising an outcome before venue and vendor constraints are understood.
Planning consultation · Coordination
Ask this role about: service fit and the first planning decision.
Desmond Achebe
Team role 02
Senior artist
Develops the event’s visual language through palette, material and spatial references while keeping choices practical for the venue. This role organizes design decisions for partial and full planning, then documents what vendors need to interpret rather than leaving the concept as a loose image collection.
Partial planning · Full planning
Ask this role about: palettes, room mood and visual continuity.
Doreen Slack
Team role 03
Client experience lead
Keeps communication, approvals and working documents easy to follow from enquiry through final handoff. This role gathers useful context, records outstanding decisions and routes questions to the right planning lead, without implying that an enquiry has created a reservation or confirmed availability.
Design direction · Venue walkthrough
Ask this role about: next steps, documents and meeting preparation.
Ramon Delgado
Team role 04
Production specialist
Translates the confirmed plan into schedules, setup notes and practical handoffs. This role reviews access, sequence and vendor dependencies for coordination work, flags missing information, and keeps production decisions tied to the agreed scope instead of expanding the event through last-minute assumptions.
Coordination · Venue walkthrough
Ask this role about: timelines, access and event-day handoffs.