A cold store, a bench and whatever the market brought
The shop is a single room at 123 this street, TR 12345 with the bench at its centre. The walls are kept plain white, because a peach rose or a deep red ranunculus is easiest to judge with nothing behind it.
One rule shaped the shop from the start: no flower leaves Wren Street until it has been conditioned on this bench. Each stem is stripped below the water line, cut on the angle and given several hours to drink before it is arranged. The rule loses some walk-in sales, since a bucket that came in this morning is not ready to go out this morning, and it stays because the alternative is a bouquet that droops on its fourth day.
The shop buys twice a week and lets the season settle the rest. A picture brought to a consultation shows a feeling to aim for, such as a depth of colour, a looseness, or the way flowers should sit in a room, and the arrangement is then made from what the market really had that week. If a flower you named is missing, you hear about it at the quote, not after a quiet swap.
Three promises kept on Wren Street
-
The quote is the price
Each listed price covers what the services page says it covers. A bigger size or a different flower is quoted before it is made, and never appears on the invoice as a surprise.
-
One florist, one order
Whoever takes your consultation also makes your flowers. Orders are not passed along to clear space on the bench.
-
A substitution is announced
When the market fails to bring a flower the quote names, you are told before anything is made, along with what would take its place.
Four steps from a first message to flowers in water
-
Step 1
Enquiry
Write through the contact form or ring the shop. Name a florist if you have one in mind, and the shop will say whether they are free.
-
Step 2
Consultation
Free and without obligation. The occasion, palette, container, budget and date are noted down before you leave.
-
Step 3
Quote and market list
A priced list of the size, the flowers expected from market and the substitute for each one the season may not supply.
-
Step 4
Making and handover
Arranged from conditioned stems on the day agreed, then handed over in water with a care sheet to take home.
What this website does
This site lists the shop's services, prices and opening hours and holds a contact form. It cannot confirm an order. The Book action sends the visitor to the shop's configured booking destination, and a date is only ever confirmed by the shop directly.
Start with a conversation
The design consultation is free, and it closes with a written note of the colours, size, container and date that were talked through.